5 Essential Steps to Get Cleaning Contracts

When you own a cleaning company, it’s important to build a base of recurring customers. Cleaning businesses that work on a contract basis can be very profitable.

Offices, banks, schools, and hotels are examples of buildings with heavy foot traffic. As a result, they will have to be cleaned regularly.

This blog will guide you through the process of obtaining cleaning contracts from establishments like these.

Cleaning Contracts: How to Get Them

1. Do your homework

Whether you’ve been in the cleaning business for a long time or are just getting started, you may need to aggressively chase large clients for contracts; they’re unlikely to come looking for you.

The first thing you can do is conduct market research. If you live in a major city, you’ll have a plethora of options. Create a list of potential opportunities and begin by contacting local banks and offices.

2. Set yourself apart from the rest

The cleaning sector is a competitive one, so you’ll may have to differentiate yourself from the competition. You may provide normal cleaning services as well as specialty cleaning services such as carpet cleaning, roof and gutter cleaning, floor polishing, and window cleaning.

Specialisation doesn’t have to mean providing a service. It might also be a feature or habit that you use in your company. For example, you may provide availability 24 hours a day, seven days a week, so that your services can be accessed at any time. Similarly, to safeguard the safety and wellbeing of your customers, you may offer to only use organic cleaning products.

3. Establish a professional image

You’ll need a reliable brand to acquire a commercial cleaning contract. It’s important to have a recognizable brand identity, which includes your company name, logo, and even a tagline.

A  quick way to get your brand out there is with your company’s website and social media profiles. Your website should clearly outline the services you provide, preferably with prices. Make sure it’s easy for people to contact you whether it be by phone, email or instant messaging.

When it comes to winning contracts, marketing is equally vital. You should have an active online presence, particularly on Facebook and Instagram, as these platforms are particularly useful for promoting cleaning companies.

Recommended reading: How to become a cleaning contractor

4. Make use of testimonies

A company seeking commercial cleaning businesses to engage on a contract would most likely want to know about your previous clients. Testimonials are your biggest friends when it comes to building your cleaning business’ reputation.

You can include previous clients’ testimonials on your website or social media. You can also publish favourable ratings on Facebook or Google. Encourage your consumers to submit comments on your social media platforms and review sites like Yelp.

5. Offer discounts and value-added services

The greater the price reduction you provide, the more likely it is that you will obtain contracts. That does not, however, imply that you should operate at a loss. This is why you should assess how much it will cost you to supply your services.

For the offer to be appealing to the potential customer, you should strive to give reasonable discounts or include additional services at no cost. You may differentiate yourself from the competition by offering better pricing and, of course, better services.

Once your cleaning business starts to grow, you may want to consider assessing your business insurance. BizCover understands how busy you are, so we simplify the insurance process for you. Compare quotes and purchase your cleaning business insurance online in minutes with BizCover today.